DUE DILIGENCE HELPS LEAD CLOUDABILITY TO SUCCESSFUL ACQUISITION BY APPTIO AND VISTA EQUITY PARTNERS

Cloudability headquarters in Portland, Oregon.

Cloudability recently announced that it will be acquired by Apptio, owned by Vista Equity Partners. Cloudability is the market leader in multi-cloud financial management and FinOps, serving hundreds of customers around the globe. 

Due diligence is a key component of every successful private equity transaction. Cloudability recognized the importance of delivering analysis to help with this process and hired SGC Ventures to complete a Market Opportunity Analysis for investor prep. 

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Sara Conte did excellent work pulling together our due diligence and market opportunity analysis in advance of our acquisition."  - Mat Ellis, CEO, Cloudability

The engagement delivered on the following due diligence objectives:

• Market Sizing: Determine the Total Addressable Market for cloud financial management and segment market by customer type
• Customer Satisfaction: Qualitatively and quantitatively determine satisfaction levels
• Industry Trends: Assess factors influencing the market size and opportunities
• Competitive Landscape: Identify key competitors, significant differentiators, and the threat of new entrants

The analysis helped to present data private equity investors would be seeking in an acquisition and to more quickly determine fit with Apptio and Vista Equity Partners. ​

Our ability to effectively communicate the Cloudability value proposition to investors was much magnified by the market opportunity assessment and due diligence work that Sara Conte completed. Her work was focused, precise, insightful, and more importantly, defensible. Her background, credibility, and expertise was also a huge add in the process. We very much enjoyed working with Sara and so thankful we engaged her." - Caroline Carr, CFO, Cloudability

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Click below to read more about the Cloudability acquisition, announced May 16,  2019.

Click below to read more about the Apptio acquisition by Vista Equity Partners, announced January 10, 2019.

Cloudability announcement

Apptio/Vista equity partners announcement

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About Cloudability:
Cloudability’s Financial Operations (FinOps) Platform manages more than $9 billion in enterprise cloud spending across AWS, Microsoft Azure and Google Cloud. Cloudability leverages data science, machine learning and automation to improve the unit economics and business agility of the cloud. For more information, please visit Cloudability.com.​

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About Apptio:
Apptio fuels digital business transformation. Technology leaders use Apptio's machine learning to analyze and plan their technology spend so they can invest in products that increase the speed of business and deliver innovation. With Apptio, they translate raw costs, utilization, and billing data into business-centric views that help their organization optimize spending, plan strategically, and drive digital strategy that funds growth of the business. Technology leaders can gather instant recommendations that result in 30% saving on cloud services. For more information, please visit www.Apptio.com.

About Vista Equity Partners:
Vista Equity Partners is a U.S.-based investment firm with offices in Austin, Chicago, New York City, Oakland, and San Francisco with more than $46 billion in cumulative capital commitments. Vista exclusively invests in software, data, and technology-enabled organizations led by world-class management teams. As a value-added investor with a long-term perspective, Vista contributes professional expertise and multi-level support towards companies to realize their full potential. Vista’s investment approach is anchored by a sizable long-term capital base, experience in structuring technology-oriented transactions, and proven management techniques that yield flexibility and opportunity. For more information, please visit www.vistaequitypartners.com.